OUR SERVICES
STRATEGY
Turning vision into a growth plan
Every successful partnership starts with a clear strategy. At BENDIX ENTERTAINMENT, we help brands and entertainment companies define a go-to-market approach that connects culture, data, and business goals.
Our strategy work includes:
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Market analysis & AI-powered consumer insights
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Development of digital customer twins (like NOAH) to test relevance before launch
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Defining structures, processes, and offers for partnerships
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Positioning entertainment as a core business driver, not a side activity
With decades of experience across Sony Music and Telefónica O₂, we know how to design strategies that not only look good on paper but also deliver measurable business results.
Execution
From insight to impact
Strategy is only as good as its execution. BENDIX ENTERTAINMENT turns plans into campaigns that move audiences and drive results.
Our execution services cover:
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End-to-end campaign management – from concept to rollout
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Talent and IP integration – artists, creators, and cultural icons
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Cross-industry collaborations – gaming, music, sports, fashion, lifestyle
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Tracking & reporting to ensure measurable impact (loyalty, retention, revenue)
By combining our global entertainment network with data-driven insights, we ensure every campaign balances cultural relevance with business KPIs.
PARTNERSHIPS
Building long-term value
Partnerships are no longer optional – they are one of the most powerful growth drivers in today’s entertainment and brand landscape.
BENDIX ENTERTAINMENT helps entertainment companies and brands to:
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Design and scale partnership divisions – in-house or externally via BENDIX ENTERTAINMENT
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Identify and connect with the right brands or artists to create authentic collaborations
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Negotiate and manage deals that maximize impact for all stakeholders
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Build long-term partnerships that are not just about awareness, but about growth
Having built Sony Music’s global benchmark in partnerships and proven with O₂ how entertainment partnerships drive core business metrics, we bring the expertise to create the same success for your organization.
